CitiMortgage chief sees better times ahead
At the start of each workday, Sanjiv Das reads the comments from CitiMortgage customers to employees who are trying to answer a question or fix a problem through one of the company’s websites.
A website CitiMortgage launched in December allows customers facing foreclosure or having difficulty making mortgage payments to post questions or comments to the company’s support team.
“There’s instantaneous feedback on what’s working and not working,” Das, CitiMortgage’s president and CEO, said in an interview. “Sometimes it’s painful.”
Painful certainly describes the condition of U.S. residential housing market and mortgage industry since Das was named to lead CitiMortgage in July 2008.
Based in O’Fallon, Mo., CitiMortgage is the mortgage lending subsidiary of Citigroup Inc., parent of the nation’s third-largest bank.
The subsidiary also has been buffeted by accusations of wrongdoing and increased regulatory oversight.
Despite the troubles, Das says CitiMortgage remains an important piece of Citigroup.
“Now it’s all about execution,” he said about moving CitiMortgage forward. “The team is in place. The structures are in place, and the strategy is in place.”
And righting the ship has meant more local jobs.
Das came from Morgan Stanley, where he was a managing director of its Institutional Securities Group. Das previously worked for Citi for eight years in the 1990s, overseeing product development and marketing, among other duties.
He returned to Citi to lead its mortgage business on the eve of the financial collapse of 2008.
“We knew we were in the eye of the storm,” Das said. “We didn’t know how big the storm would be.”
As the economy soured, Citigroup, its parent company, lost a combined $40 billion in 2008 and 2009. The credit crisis prompted Citigroup to accept $45 billion through the federal government’s Troubled Asset Relief Program, which it has since repaid.
The housing market has yet to recover, and Citigroup executives expect mortgage delinquencies to rise slightly this year.
While CitiMortgage’s parent reported a $11.3 billion profit last year, challenges remain.
On Tuesday, Citigroup received disappointing news in the Federal Reserve’s annual stress test results for 19 major U.S. banks.
The Fed wouldn’t allow Citigroup to increase payouts to investors. It said this would cause the bank to fail the test, which evaluated whether the financial institution has enough capital to withstand another crisis.
Other clouds facing the company include allegations of misdeeds related to its mortgage business and foreclosure practices dating back several years.
Last month, Citigroup agreed to pay $158 million to settle a civil fraud lawsuit against CitiMortgage for what the U.S. attorney’s office in New York called “reckless” mortgage practices over several years.
The U.S. attorney’s office alleged CitiMortgage pressured its quality control staff to reduce or downgrade findings of defects in government-backed loans, which led to losses. As part of the settlement, CitiMortgage admitted that it failed to comply fully with government requirements on FHA loans.
Also last month, CitiMortgage was one of five of the country’s largest mortgage servicers that agreed to a $25 billion settlement related to allegations of deceptive foreclosure practices lodged by the federal government and the attorneys general of 49 states.
The other banks included in the settlement are Bank of America, Wells Fargo, JP Morgan Chase and Ally Financial Inc.
The mortgage servicers, including CitiMortgage, “were engaged in widespread questionable foreclosure practices involving the use of foreclosure ‘mills’ and a practice known as ‘robosigning’ of sworn documents in thousands of foreclosures throughout the United States,” according to the U.S. Department of Housing and Urban Development.
NEW OPPORTUNITIES
While declining to comment on specific allegations, Das said CitiMortgage is working hard to comply with the new regulations it must follow stemming from the consent orders it signed with the government.
“Regulatory pressures have been top-of-mind,” he said. “It’s caused us to build out (our operations) to make sure foreclosure and loss mitigation is now very, very robust in terms of dealing with operational controls.”
What that means for O’Fallon’s headquarters and a CitiMortgage office in Dallas is new employees added over the last year to handle the extra oversight, Das said.
As mortgages and refinancings dropped in early 2011, CitiMortgage laid off 400 employees in four states, including dozens locally, to pare costs. Now, with the added staff to meet the new regulatory requirements, CitiMortgage’s workforce is 3,800 employees locally, which includes some contract employees, and 2,800 employees in Dallas.
The O’Fallon facility focuses on the front end of the mortgage business, including processing mortgage refinancings. Refinancings make up the majority of its current business.
Das’ office is in New York, but he said CitiMortgage’s headquarters remains firmly planted in the St. Louis region.
“It’s anchored in O’Fallon,” Das said. “We have a great tradition of being in Missouri. We have employees with long tenures here.”
A CitiMortgage initiative launched last summer included creating a support team of several hundred CitiMortgage employees — split between here and Dallas — that provides a single point of contact for customers.
If a homeowner has a question about a mortgage refinancing, each time they call Citi, the same representative who took their call in the past answers the phone, said Mark Danahy, CitiMortgage’s managing director based in O’Fallon.
Danahy was hired last July from PHH Mortgage, one of the largest U.S. originators of residential mortgages, as part of Das’ reorganization of top senior management at CitiMortgage.
“We have significantly transformed our connectivity with customers,” Das said. “Customers can literally speak to us online. On blogs, we’re answering customers’ questions.”
Das is now looking ahead at what’s next for CitiMortgage. He said he sees growth opportunities internationally where Citi’s credit card and other bank customers are already located. CitiMortgage’s international business has grown to equal its business in North America.
“With the rapid economic growth in Asia and Latin America … we can offer a full package of consumer services from credit cards to home loans,” he said. “The team is in place, the structures are in place, and the strategy is in place.”
Tom Lewandowski, a financial services equity analyst at Edward Jones, which has a “buy” stock rating on Citigroup, said Citi’s global reach should provide opportunities for CitiMortgage to grow outside of the U.S.
“If you look at Citi and its peers, you won’t find a more global business,” Lewandowski said. “I think growing in emerging markets is a good strategy in the long term.”
But some analysts aren’t convinced CitiMortgage has yet turned the corner.
“The settlement does not protect the banks from other enforcement actions, including securitization-related litigation or claims by borrowers,” Morningstar analyst Jim Sinegal wrote in a research note last month about the $25 billion settlement. “We do not expect these risks to subside anytime soon, creating headline risk for all of the major banks, and potentially significant financial risk for the most vulnerable institutions.”